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About

I'm Clint. I plan the marketing and build it myself.

Digital marketing specialist based in the Philippines. Eleven years across a government tourism office, a university, a business association, a US real estate web studio, and DTC and wellness brands.

Clint Balbontin in a black turtleneck, side profile

I started in 2015 writing news articles and designing collaterals for the Philippine Department of Tourism. Eleven years later the tools have changed a lot, and the job is the same: figure out what a specific group of people needs to hear, then make something good enough that they stop and read it.

My degree is in sociology and anthropology from Ateneo de Manila University, where I received the Ricardo Abad Social Sciences Award. I still use that training. Most marketing problems come down to understanding what a particular audience already believes and what would change their mind.

After the tourism department I worked in university and institutional communications: events and visual content at Ateneo, leadership program content at the Asian Institute of Management, and communications for the Makati Business Club. That period gave me my print, presentation, and photography skills, and a habit of writing for busy, senior readers.

In 2021 I moved into web design as senior art director at a US real estate web studio and led creative on more than 200 custom websites. Since 2025 my work has centered on email, CRM automation, and funnels: Klaviyo for a DTC appliance brand, GoHighLevel for coaches and service businesses, and training a marketing team to run it all to one standard.

How I work

  • One person from plan to launch. The person who writes your strategy also designs the assets, builds them in your platform, and reads the results.
  • Remote from the Philippines. My mornings overlap with Australian business hours and my afternoons with the UK and Europe.
  • Clear updates. You get regular progress notes and a reply to every message within 24 hours.
  • Honest numbers. If a campaign underperforms, I tell you why and what I would change. My funnel case study includes an account that never reached profit, because the diagnosis is the useful part.

Credentials

  • Civil Service Professional, Second Level Eligibility, Philippine Civil Service Commission
  • Digital Marketing Workshop, Pacific Asia Travel Association, April 2016
  • Member, Philippine Sociological Society, since October 2017
Experience

Eleven years, in order.

Roles since 2015, from my CV. Freelance and client projects appear in the portfolio.

  1. June 2025 to present

    Training Team Lead and Social Media Marketing Manager

    Channel Hunters

    Lead the marketing team's development and digital operations for US-based managed IT providers. Train staff on GoHighLevel so CRM workflows follow one standard. Build email campaigns, custom funnels, and SEO content end to end.

  2. April 2025 to July 2026

    Email and Lifecycle Marketing

    Fritaire

    Ran the Klaviyo program for a DTC appliance brand: campaigns, lifecycle flows, segmentation, and list health. Read the case study.

  3. May 2021 to June 2025

    Senior Art Director, then UX/UI Designer and Digital Strategist

    US real estate web design studio

    Led creative on 200+ custom websites for North American real estate clients, then managed WordPress production and client relationships through Salesforce. Read the case study.

  4. March 2019 to September 2020

    Communications, Events and Branding Officer

    Makati Business Club

    Media relations, print and digital design, C-suite forums, and event photography. Read the case study.

  5. March 2018 to March 2019

    Training and Research Associate

    Asian Institute of Management, TeaM Energy Center for Bridging Leadership

    Content development and social media marketing for leadership programs, plus action research and course delivery for government and corporate stakeholders.

  6. August 2016 to March 2018

    Research and Admin Assistant

    Ateneo de Manila University, Department of Sociology and Anthropology

    Ran department events, produced its visual content, and supported research with SPSS analysis.

  7. June 2015 to June 2016

    Information Officer I

    Department of Tourism, Office of the Secretary

    Wrote news and feature articles promoting Philippine tourism and designed marketing and event collaterals. Read the case study.

Next step

If this sounds like the person you need, say hello.

Send a short note about your project. I reply within 24 hours.